RED BULL ILLUME

Red Bull came to us in 2005 looking for a bigger vision of what was possible in the world of action sports photography. The result was our creation of Red Bull Illume, an ongoing collection of the most breathtaking photography that travels the world in stunning outdoor exhibits.

In this year’s 2016 contest we received over 34,000 image submissions from 120 countries resulting in 55 epic shots chosen by renowned photo editors from publications such as Sports Illustrated and Transworld Snowboarding.

Our agency supported this project from the creation of the initial concept to the organization of the photo tour and everything in between:

• Branding & CI
• Overall Project Management
• Communication Toolbox
• Exhibition Materials
• Website & App Development
• Content Marketing
• Social Media

www.redbullillume.com